Holden Colorado ROX Concept | The Ultimate Colorado | Holden New Zealand
Holden Colorado Rox

See the Colorado ROX come to life

Colorado ROX Concept Ute

Introducing the Colorado ROX – the toughest Colorado New Zealand’s ever seen. Holden’s one-of-a-kind concept ute, the ROX is road legal and custom built to tackle the toughest conditions New Zealand can throw at it.

Capable

To build the ROX, we started with the immense 4x4 capability of the Holden Colorado LTZ, as well as its market-leading 3.5 tonne towing power, DuroGrip traction and up to 500Nm of torque. Then we unleashed our engineers and designers and tasked them with the job of creating something truly extraordinary. The resulting super truck is big, bold – and it ROX.

Design

“Our driving desire was to take our most capable vehicle, the Colorado, and beef it up to become the greatest, most awe-inspiring, most eye-catching piece of machinery ever devised by Holden New Zealand” – Marc Ebolo, Managing Director, Holden New Zealand.

Workmanship

Making the ROX wasn’t without its challenges. The sheer size of this unique vehicle meant we had to throw out the rule book. Several components had to be designed and hand-crafted from scratch, which meant extensive one-off CAD engineering.

Holden Colorado Rox

See the Colorado ROX come to life

Colorado ROX Concept Ute

Introducing the Colorado ROX – the toughest Colorado New Zealand’s ever seen. Holden’s one-of-a-kind concept ute, the ROX is road legal and custom built to tackle the toughest conditions New Zealand can throw at it.

Capable

To build the ROX, we started with the immense 4x4 capability of the Holden Colorado LTZ, as well as its market-leading 3.5 tonne towing power, DuroGrip traction and up to 500Nm of torque. Then we unleashed our engineers and designers and tasked them with the job of creating something truly extraordinary. The resulting super truck is big, bold – and it ROX.

Design

“Our driving desire was to take our most capable vehicle, the Colorado, and beef it up to become the greatest, most awe-inspiring, most eye-catching piece of machinery ever devised by Holden New Zealand” – Marc Ebolo, Managing Director, Holden New Zealand.

Workmanship

Making the ROX wasn’t without its challenges. The sheer size of this unique vehicle meant we had to throw out the rule book. Several components had to be designed and hand-crafted from scratch, which meant extensive one-off CAD engineering.